SEO stands for “search engine optimization”. It is the process of getting traffic from the “free”, “organic”, “editorial” or “natural” search results on search engines.
If you and SEO professional, your clients and your friends and relatives can ask, "What is SEO?" For that matter, you can see this video.
Need to SEO? Start with this quick and easy to understand video about optimizing search engines. It will cover the basics quickly: